Skip navigation

Meaning of the bite on Apple logo?

89168 Views 22 Replies Latest reply: Sep 16, 2013 4:50 AM by Roger Wilmut1 RSS
1 2 Previous Next
Scott Chu Level 1 Level 1 (0 points)
Currently Being Moderated
Apr 10, 2011 6:45 PM
Last time, I saw this "answered" topic in this forum(Apple - Support - Discussions - Does anyone out there know the meaning ...
http://discussions.apple.com/message.jspa?messageID=3506922). But according to the interview with Apple 2nd logo designer(http://creativebits.org/interview/interviewrob_janoff_designer_applelogo), it's nothing to do with what dicussed in the previous topic thread. However, Janoff still doesn't say the original idea. So, does anyone every heard from somewhere or somebody that Janoff ever talked about his original idea of that "bite"?

Message was edited by: Scott Chu
iPad, iOS 4
  • littleshoulders Level 6 Level 6 (9,515 points)
    Currently Being Moderated
    Apr 10, 2011 7:21 PM (in response to Scott Chu)
    Hello Scott,

    According to this MacWorld article about a Rob Janoff interview it is stated that the "bite" was first, basically, decided upon to differentiate it from the  logo appearing to look like a cherry among other things. Interesting read if you haven't seen it yet.

    littleshoulders
    iMac 350Mhz Indigo Slot Loading G3 OS 10.3.9/9.2.1, Mac OS X (10.3.x), 640 MB RAM
  • romad Level 3 Level 3 (590 points)
    Currently Being Moderated
    Apr 11, 2011 1:27 PM (in response to Scott Chu)
    Scott Chu wrote:
    But according to the interview with Apple 2nd logo designer(http://creativebits.org/interview/interviewrob_janoff_designer_applelogo), it's nothing to do with what dicussed in the previous topic thread. However, Janoff still doesn't say the original idea. So, does anyone every heard from somewhere or somebody that Janoff ever talked about his original idea of that "bite"?


    Scott,

    It is right there in the interview. See questions 5, 9, & 10. He is most specific in #10: "Anyway, when I explain the real reason why I did the bite it's kind of a let down. But I'll tell you. I designed it with a bite for scale, so people get that it was an apple not a cherry."

    Message was edited by: romad
    Active: iMac (G5, G4), PB G4, iPad, iPhone, iPod, MP2100 Retired: iMac G3, A2c, Mac OS X (10.5.8), Mac OS 10.4.11, Mac OS 9.2.2, iOS 4.2.1, Newton OS 2.1
  • littleshoulders Level 6 Level 6 (9,515 points)
    Currently Being Moderated
    Apr 12, 2011 8:25 AM (in response to romad)
    Hi romad,

    I always wanted to believe that it was also , perhaps, to represent Apple taking a big bite out of the "forbidden fruit" or in other words the competition at the time I'm sure the info in the interview is correct but one has to wonder what all was discussed when the logo was in process of design? The scale concept most likely was the real intent of the design at some point but I wonder if savvy folks such as Janoff and Jobs did not think of all the possibilities of how it would be interpreted then and later.

    littleshoulders
    iMac 350Mhz Indigo Slot Loading G3 OS 10.3.9/9.2.1, Mac OS X (10.3.x), 640 MB RAM
  • romad Level 3 Level 3 (590 points)
    Currently Being Moderated
    Apr 13, 2011 7:40 AM (in response to littleshoulders)
    Hi, LS,

    No, I really believe that they didn't think of the oddball/conspiracy/hidden meanings, etc., that people in the future would try to load on the logo. It is like those that say Procter & Gamble's logo proves they worship the devil.

    (Though my wife does consider all computers to be instruments of the devil!)
    Active: iMac (G5, G4), PB G4, iPad, iPhone, iPod, MP2100 Retired: iMac G3, A2c, Mac OS X (10.5.8), Mac OS 10.4.11, Mac OS 9.2.2, iOS 4.2.1, Newton OS 2.1
  • Dave Barnes Level 4 Level 4 (2,975 points)
    Currently Being Moderated
    Apr 16, 2011 7:53 PM (in response to Scott Chu)

    Zombies.

    It represents Steve taking a bite out of your brain.

  • Ifacebookmuch Level 1 Level 1 (0 points)
    Currently Being Moderated
    Apr 28, 2011 8:12 PM (in response to Scott Chu)

    The bite in the apple symbolizes the apple from the Garden Of Eden. When Eve, took a bite out of the apple, she gained knowledge of good and evil. The Apple logo says, that you can use all their produces for good or bad. Personally, I think they couldn't have done it better. We shouldn't blame the problems of radiation and social issues on technology but on the holders of these devices. It is in you hands whether you chose to do good or bad with it.

  • Pancenter Level 5 Level 5 (7,505 points)
    Currently Being Moderated
    Apr 29, 2011 1:15 AM (in response to Scott Chu)

    To differentiate from the Beatles Apple logo?

     

    pancenter-

  • romad Level 3 Level 3 (590 points)
    Currently Being Moderated
    Apr 29, 2011 7:55 AM (in response to Pancenter)

    No, their's was a half green apple photograph, not a multi-colored sriped graphic symbolization.

     

     

     

     

     

    My Products.png

  • karmen9 Level 1 Level 1 (0 points)
    Currently Being Moderated
    Sep 4, 2012 1:56 PM (in response to Scott Chu)

    i want to know the meaning and slogen for apple 2012

  • varjak paw Level 10 Level 10 (167,065 points)
    Currently Being Moderated
    Sep 4, 2012 2:12 PM (in response to karmen9)

    Sorry, but I have no idea what you are referring to. Please explain further what "slogan" you are asking about or what "meaning" you are looking for.

  • clcertified Level 1 Level 1 (0 points)
    Currently Being Moderated
    Sep 4, 2012 2:35 PM (in response to Scott Chu)

    Apples are delicious?

  • G I Level 1 Level 1 (0 points)
    Currently Being Moderated
    Oct 6, 2012 7:51 PM (in response to Scott Chu)

    If beauty is indeed truth, as John Keats claimed, then this story ought to be true: the logo on the back of your iPhone or Mac is a tribute to Alan Turing, the man who laid the foundations for the modern-day computer, pioneered research into artificial intelligence and unlocked German wartime codes.

    His death, a decade after the end of the war, provides the link with Apple. Unrecognized for his work, facing jail for gross indecency and humiliated by estrogen injections intended to 'cure' his homosexuality, he bit into an apple he had laced with cyanide. He died in obscurity on June 7, 1954, 10 years and a day after the Normandy landings, which made copious use of intelligence gleaned by his methods.

    I cut this from a CNN site I've known of this story for some time.

     

    Grant

  • romad Level 3 Level 3 (590 points)
    Currently Being Moderated
    Oct 9, 2012 3:08 PM (in response to G I)

    Never heard anything more asinine; though I shouldn't be surprised with CNN as the source!

  • babowa Level 7 Level 7 (22,055 points)
    Currently Being Moderated
    Oct 9, 2012 4:19 PM (in response to romad)

    Haven't seen you around for a long time - all is well, I hope??

1 2 Previous Next

Actions

More Like This

  • Retrieving data ...

Bookmarked By (0)

Legend

  • This solved my question - 10 points
  • This helped me - 5 points
This site contains user submitted content, comments and opinions and is for informational purposes only. Apple disclaims any and all liability for the acts, omissions and conduct of any third parties in connection with or related to your use of the site. All postings and use of the content on this site are subject to the Apple Support Communities Terms of Use.