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company name when adding new app for the first time

1114 Views 8 Replies Latest reply: May 30, 2012 9:03 AM by Michael Superczynski RSS
Zivraz Calculating status...
Currently Being Moderated
Mar 22, 2012 2:21 AM



I am a private developer. Luckily, when I add my first app apple ask me for a company name that I want to be display on the app store. I did add a “company” name, something that will be more professional than my private name. It also says that this name can’t be change. So, now, I finish registering my new app (without the binary) but I can’t see this company name anywhere? Is it possible they didn’t get it because I am a private developer? If so, why it wasn’t mentioned? Or I can only see it for the first time on the app store?

iPad 2, iOS 5
  • K T Level 7 Level 7 (23,215 points)
    Currently Being Moderated
    Mar 22, 2012 9:05 AM (in response to Zivraz)

    When you registered (Individual Developer Account), did you sign up as an Company?



  • K T Level 7 Level 7 (23,215 points)
    Currently Being Moderated
    Mar 22, 2012 10:27 AM (in response to Zivraz)

    What I mean is look at pgs. 25 & 56.



    If you look at other apps in the store, you'll see how other devs choose to use various seller names next to the  app name.


    You won't see that name, I think, until your app is in the store.

  • K T Level 7 Level 7 (23,215 points)
    Currently Being Moderated
    Mar 22, 2012 2:29 PM (in response to Zivraz)

    I can't offer anything else but what you see in the docs, sorry.


    If you want to ask if you can change something, you'll need to work with Apple to learn the latest process, etc.


    Good luck.

  • ejkujan Calculating status...
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    May 30, 2012 8:37 AM (in response to Zivraz)

    My understanding is that if you signed up as an individual your name will be on itunes and the company name that you entered in the beginning will be ignored. If you signed up as a company the name should be your companies legal name and that will be shown in itunes. Support was trying to tell you that if you want anything differnt then your name you have to become a company or sign up using a dba which is a name that is recongnized by the irs as related to you as an individual. This can be expensive because of the registration requirements with the irs and your state irs. For example in Illinios a dba can cost from $400 to $700 and has to be renewed every year. For me as an individual programmer I didn't want to go through this hassel so I just use my name which has an added benefit that my name will start to be recognized for contract work. I hope this helps.

  • Michael Superczynski Level 5 Level 5 (7,095 points)
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    May 30, 2012 9:03 AM (in response to ejkujan)

    Wow!  Ohio charges a one-time fee of $125 to form an LLC.


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