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Apr 7, 2015 12:16 PM in response to SueC54by Tom Gewecke,Only .epub and .ibooks formats are accepted by the iBookstore. If you have more interactivity than those formats can support, then you have to create an app and sell it in the app store.
I'm not sure whether the app store will accept things which could just as easily be done as .epub or .ibooks. You should probably ask in the developer forums about others experiences with that