For bass I read somewhere that one could pit it on two tracks, pan one hard right and one hard left, and put a very slight delay on one of them. Make sure the volume ends up being the same or it would sound lopsided.
This could work with guitar as well. Although I really prefer the other suggestion, of having the same signal go into two different tracks in the DAW and putting a different simulated amp on each of them.
Or if you are recording with a mic in front of an amp, split the signal from the guitar at some point, put a preamp on a direct in and put a simulated amp on it.
But the very best way to do it would be to actually record the same part twice, of course. That's how you really get the nuances in volume and timing that make a guitar part sound big- notice that the delay, and every other suggestion is an approximation of what would happen if two guitarists were actually playing the same thing. Or close to the same thing.
And remember that by recording twice means that you can use different voicings, timings, amps, etc.
It's good to keep in mind that a "big" guitar sound, which a lot of folks spend a lot of time going for, is great only in the sense that it makes a guitar sound great +by itself+. As soon as you have a bass guitar, all that low end that makes a six string sound boss is just making the whole track sound muddy. This is true when you add a vocalist and keyboards, well,
anything, because a good mix will let everything be in its own place in both what you hear and where you hear it. It's a good reference to have both a spectrum analyzer (to see where your sounds want to live on their own) and a simple chart of where instruments fundamental frequencies tend to lie.
And man,
read that thing! I found myself claiming that an average person's vocal range was
way outside of where it actually is. This is why I never got hired to mix, say, the Three Tenors or anything. I'd heard that there would be a lot of competing frequencies involving vocals in the 1kHz range and assumed that's where folks sang, but I guess it must be overtones in the voice or something- shows what you get for just listening and not checking into things yourself.
It's fairly easy to make a guitar sound great. I've found it hard to have to mix it down to accommodate everything else. "But my great guitar parts!- No one will ever hear them... I'm ruined..." But no one will hear them if your guitar is competing in the same sonic frequency as every other instrument as well.
I imagine you know a lot of this, but I just thought I'd throw it out there for anyone who didn't. Happy holidays all!