Price for Mac Mini in Ukraine

Just out of curiosity - does anybody have any clue why new Mac Mini sells for ridiculous $1,000 / $1,300 in Ukraine? I've got used to live in a land of paradox but it's bit too much for too much....

Macbook, Mac OS X (10.5.7)

Posted on Jul 1, 2009 6:46 AM

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9 replies

Jul 1, 2009 1:50 PM in response to ArtieD

It is called supply, demand, shipping costs, and taxes. In countries where prices are higher, one of those four is usually to blame for higher prices. As this is a user to user forum, none of us know the actual reason why. I would discuss the matter with the Apple reseller and find out what costs they need to cover.

Jul 1, 2009 2:36 PM in response to a brody

The matter fact is I did ask this question to the local Apple products reseller and their answer was 'it's Apple pricing decision', which doesn't make sense as Apple does not dictate prices to its resellers.

Demand - I know local computer market fairly good as I have lots of tech savvy friends and know that Macs are popular among either fancy people who love to show off or tech savvy + travelling a lot and so they are aware of Apple products and want to buy them. There is no trend for Apple products demand increasing on a local market in a contrast with what happens in US where Macs become just regular computers, with no, 'not like others' aura.

I guess I should adjust my question a little bit. Local resellers do still sell previous Mac Mini models for ~$800 / ~$1,000 respectively and because Apple does sell the current model for the same $600 /$800 as it used to sell previous model I'm asking why local resellers should ask more?

My answer - to play on people's wish to show off, which is sad. I love Apple products because of their technical features and experience they deliver, not because they allow me to show off with my friends 🙂

The reason for asking here is simple - I hoped I'll be able to find some local Apple products buyer who has his ideas about why.

Jul 1, 2009 7:51 PM in response to ArtieD

Guess what, I bought my second Mac mini from US. A friend of mine brought it back to me. Well the price in US was $599 which is about $19581.3 TWD. But the price in Taiwan is about $21900 TWD. About $71 USD margin. But it's not about the money.

The reason I bought my second mac mini from US is that I just wanna have a English printed documents, you know those small booklets "Everything Mac" and "Everything else".

Message was edited by: Mauricette

Jul 2, 2009 6:32 AM in response to ArtieD

The great irony is the economy of scale here. If you are selling to a country where the salary is 10% that of another country, you are probably only going to sell 1/10th the number of units to that country, all else being even. If the population of the said country is less, you are probably only going to sell 1/100th the number of units. Now throw in this monkeywrench, the demand is just as high, if not higher, because the ability of the machine to handle your language's fonts is that much better for publishing. Then throw in the startup costs for a new business, which would reduce the number of possible authorized resellers. If you don't have the money to start a new business, you aren't as likely to have as many businesses. Logic would preclude there being as many authorized resellers per capita. Without the marketing capability via a number of widespread businesses, you have little justification to send as many product to some countries as others. Unfortunately that's how this world works, and what makes it hard for countries with less disposable income to get off the ground economically. I'm not saying that's why Apple in particular may cost more, but laws of economics suggest why it may happen that way. If it does happen that way, I can't say, as that would be speculation. You can always submit feedback on:

http://www.apple.com/contact/feedback.html by changing the category to Website comments.

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Price for Mac Mini in Ukraine

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