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What are benefits of buying iPhone in an Apple retail store in UK?

Hi, I'm thinking of getting a iPhone 3GS. I'm currently on O2, and can now upgrade. I know I can go in my local store and do the upgrade, but I'm visiting London over the Xmas period and so will be able to go into a Retail store.

So can I do the O2 upgrade in an Apple retail store? what will I need? what are the benefits of that? or is it the same as going to an O2 store? I dont have an iPhone currently btw.

I dont have an Apple Retail store anywhere near me, so when I go its always an event! I know you can now reserve an hour slot to reserve the iPhone so what happens?

cheers

Mac OS X (10.5.8),  iMac 20" 2Ghz, , 4Gb nano 3G,16Gb touch 1G, 8Gb nano 4G,Shuffle 1G

Posted on Dec 16, 2009 11:17 AM

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9 replies

Dec 16, 2009 12:29 PM in response to the loc-man

Don't be, the other poster said they "figured" it would be better at a corporate AT&T Store, not that it is/was. If there are no problems with your account, nothing special on the account (such as a business discount paid by your employer, etc), then Apple can handle the upgrade as well as O2, or in the States, AT&T. But as neuro said you'll find a much broader selection of accessories, such as cases, cables, chargers, headphones, etc., at the Apple Store. And you can play with the Macs while you are there.

What are benefits of buying iPhone in an Apple retail store in UK?

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