Hi, when you apply for the Apple Card, Goldman Sachs Bank (Apple Card issuer and servicer) does a soft pull of your credit report and offers you your Credit Line and APR. The soft pull does not affect your credit report.
When you accept the Credit Line/Limit and APR you electronically sign and agree to the terms of the Apple Credit Card Agreement (ACCA). The ACCA is also delivered to you electronically and there’s a link to it below.
The ACCA offers an opportunity to increase your Credit Limit (link below). However, there is no provision for requesting a change of APR. When you applied for the Apple Card, your account was assigned an APR and basically that’s it. There is no process for requesting a change of APR. Please read the ACCA you agreed to.
I certainly understand how this could lead to confusion and disappointment. But as someone who has had credit cards for 40+ years, I can count on one or two fingers the number of credit cards that have ever lowered my APR.
https://www.goldmansachs.com/terms-and-conditions/Apple-Card-Customer-Agreement.pdf
https://support.apple.com/en-us/HT212307
I hope this helps.