why is my iPhone icon in iTunes just generic?

Hello ivo5poena,

We understand that you have questions about the device icon showing in iTunes, and we'd like to check into this with you.

To help us get a better understanding of the issue, we’d like to ask a few questions.

1. Has this always occurred with your iPhone 12 Pro Max? Were any changes made to your computer or iTunes before this occurred?
2. Which version of iTunes is your Windows PC running? Here's how to make sure you have the latest version: Update to the latest version of iTunes

You can find some good information about the icons used in iTunes on PC here: Symbols used in iTunes on PC

Thanks!