"About Transcoded AVCHD Files and Disk Space
When you ingest AVCHD files using the Log and Transfer window, video is transcoded to either an Apple ProRes codec or the Apple Intermediate Codec. AVCHD has a much higher compression ratio than Apple ProRes, so the ingested files are significantly larger than the original files. For example, a 2-minute native AVCHD file is about 200–300 MB. After transcoding to the Apple ProRes 422 codec, the file size can be as large as 2 GB.
To create smaller files during transfer, transcode AVCHD files to Apple ProRes 422 (LT)."
ProRes LT may be suitable for what you need to deliver. It's certainly fine for web content. Do some testing and check it out.
Jeff