How does Apple produce the iPhone demo videos?
Anyone who knows how Apple produce their iPhone demo videos (iPhone + hands)? Greenscreen or filmed realtime on the phone´s screen? I´m going to produce a demo video (Apple App) so any tips are welcome!
Yes to each technique. Each is used where appropriate or necessary to pull off the illusion of clarity and performance. Those are illusions and simulations designed to sell iPhones and iPads, they do not represent real world conditions or response or display.
So you get to do whatever you want. But for the most part, the screen image is placed into the shot of the device. Affecting a seamless chromakey into the screen reuires careful planning, tests, and superior acquisition tools. You wont' be able to do the same work using DV or a GoPro.
I've seen this question asked many times on forums for effects software like After Effects. The answer usually comes down to this: Are you selling your app or are you selling iPhones? If you're selling the app, figure out how to spend as little time as possible trying to make it look good on the phone. If making it look good on the phone is crucial to your sales effort, hire the necessary equipment and technical talent to do it properly and, if you are a good study, let them teach you how to do it next time.
bogiesan