When I look at iTunes store from my Mac the movie is presented as 720p with a filesize of 3.50GB, and when I look at iTunes store from my new iPad it is shown as 1080p, but the filesize is "only" 3.43GB.
Interesting. I'm no expert on the topic, but this is what I think might be going on. From the How to purchase, download, or view HD 1080p1 content section of the following document:
... I'm seeing:
iTunes 10.6 by default is set to purchase, download, and playback HD content in 720p. You must change your local preference setting if you prefer to download, purchase, and playback HD content in 1080p1.
So, if you adjust iTunes on your Mac as per the instructions in that section of the document does your iTunes also show you the 1080p option on the Mac?
How do you verify that the content is actually 1080p on your iPad?
My experience suggests that 1080p is really only available as a rental from my ATV.
Everything else is 1080p.
I have correct iTunes settings and the iTunes store says 1080p will be downloaded.
In fact it's not. I'm in germany, but TV shows like The Big Bang Theory show up as 1080p.
The only thing I get is 720p.
I contacted the iTunes support, they gave me mz money butt did NOT answer any of my questions,
The thing is, I did not evebn ask for a refund, I just wanted to know if it's somehow possible to get 1080p at all.
There seems to be an issue that Apple is trying to avoid to tell anyone.
I successfully watched War Of Arrows on my AppleTV 3 and I'm pretty sure it was indeed 1080p.
My impression is this:
Right now zou can only rent 1080p content from an Apple TV3.
Even if the content is advertised as 1080p, you'll onlz get 720p on all other devices.
I think that there are a few variables taken into account here. Apple does display that when you purchase a movie it is High Definition and includes the 720p and 1080p version. However you may notice that it will say something like "Downloading 720p). I believe that this is being done to limit the file sizes of the movies downloaded so that 1. their download servers don't get crushed with the bandwidth and 2. people don't download the 1080p version which would be a little less then double the 720p version and fill their hard drives up.
I think the 1080p version if used for streaming purposes only to devices like the AppleTV and iPads.
I am completely speculating here but that's my thought on the matter.