I am offering a free focus group study that is valued at over $150,000.00.
All you need is to spend a few minutes to read this as to what I am observing with the Culture of Apple, Policies and Products.
TIm, I understand there are many challenges you face on a day to day basis.
I have been faced with many challenges, frustrations regarding Apple's policies, products and culture as a consumer.
I am an evangelist for Apple products. I have 6 adult children who use Apple products on a daily basis.
My brother in law has been an Apple Evangelist since the beginning of Apple. He operates a large Apple Media Lab for a large school system.
Anyway, My concerns are not motivated by money however they are out of concern about the deterioration of the Apple Brand.
Apple is loosing Authenticity that Made Apple!
Here is a short tIme line.
December 2, 2012. We spent a little over $5,000.00 on Apple Products.
I invested in the 15" Macbook Pro with Retina. Before I purchased I reviewed the forums and discovered the Retina Burn in Discussion Group.
I went ahead and made the purchase thinking after the release in June 2012, the supply chain would have been fixed with the partnership with LG.
Well it is definitely not fixed.
I remember how General Motors used to treat customers in the automobile business in getting the cars out in the market with known product issues and allowing the consumer to be the ginny pigs of GM's Quality control program. Come back and spend time with us at your local GM service department then we will go through the paces and figure it out at that time.
Apple seems to be replicating this approach to market.
The problem I am having occurs after the 14 day return policy. Now I am left with a $3,000.00 Flagship product that is defective and I am being treated like a second class citizen based on Apple policies and so called "3 minute Retina burn in Test", which is performed by a Genus in the middle of a retail showroom.
I felt I need to communicate my experiece from a recent visit at the Apple Genus Bar.
I came in due to the burn in on my 15 inch Macbook Pro retnia display configuration 2.6/16meg ram, 512 SSD which has a LG display. We purchased this Laptop Online on December. 2, 2012.
Well today the genus ran the "Test" for Retina retention for 3 minutes and it pass "APPLE's Engineers Standards". This was done in the showroom with very bright lights.
I was very very frustrated due to the fact the display does have goasting and burn in when I am at home using this machine.
The genus explained to me that they are willing to order a replacement display even though the test passed. However, they would not be able to replace the display again if I came back and the "APPLE's engineered approved 3 minute Test" passed. Really?! I also paid for APPLE CARE.
At home I ran a 7 minute test that I found on this forum with the solid gray color as a background and the test shows several bars.
It is extemely frustrating as a consumer of Apple producs to experience this ongoing denial of this issue. The lack of quality control to many of their products is going downhill. Besides this issue, I have also had to return an IPAD 64 gb AT&T due to light bleeding.
I believe what most consumers want is acknowledgement that they screwed up and will be fixing the problem and provide the solutions once and for all. Not to drag it on and hope that eventually this will cleaned up down the road.
The covert way Apple treats consumers seems to stall the proces by providing the "APPLE Engineered TEST" with the hopes consumers will give in to their process. Then the consumer has to go back get the display replaced and start the entire cycle of action once again which will take a couple of months then it starts over again.
It is hard to trust in Apple's quality and customer interaction processes when it relates to onoging probems with Apple's downward spiral with Quality Control. Stop the cover up.
A multi billion dollar company has no forsite to tell us that they have no ability to know what part # and or manufacture display replacement I will get is a joke. When I ask a straight question to a Genius about has there been any technical bulletins released regarding the Issues with Retina display and he has no knowledge is suspect.
I am loosing faith in Apple's Authenticity. The belief that when a product is released it has gone through extensive quality control so that when the consumer purchases the product it simply works. No hassle. Not being treated like we have to provide your quality control. In the past this is one of the reasons I enjoyed the buying experience of Apple products. I am willing to pay more when it just works.
Tim, I had a phone conversation one time with a CEO who decided to call me back after I left a message with his Administrative Assistant for a free focus group study. He listened.
Sometimes we need to communicate to gain insight what is happening on the streets.
Thanks for listening.
Hang in there everyone. Now that there is some press and a law suit perhaps Tim may begin to listen.