Dear Apple.
You are the TOP Tech company of today. Everything is hightech, synced, cool and with no compromise. So let me TRY to understand this one little interestng phenomenon. When I buy a mac online, all the detailed are stored in YOUR system: S/N, date, name, address, my uncle's name, and my dogs breed. Here comes the day when I claim that I am eligible for the redemption code for ML. What do I do? I go to YOUR website, enter my Apple ID, Purchase date and S/N into YOUR system.
In a normal (note that I did not write ideal) world, the same system is able to compare the data I enter with the data in the system and issue the code in no more than a minute or two. For some reason You guys don't think that comparing few details is such a trivial task and it has to be done OFFLINE (perhaps manually, by looking up dusty folders...?) and then sending out an email up to 72 hours later.
ML is not going anywhere. It is available now and will be until the next iteration. But for crying out loud, how did you manage to make a complete blunder of such a simple thing as issuing a redemption code?
I am amazed
Cheers