I tried downloading v10.7 as per the first step of the information. It would not download because I already had v11 installed. I sent a request to Apple support asking how I could download v10.7. I was informed that they could not help me and that if I got help form Apple tech support, I would have to pay for it. I was also told that this downgrade to v10.7 was risky and that I should not do it.
Does not sound very user friendly to me. Sound more like "Too bad you installed v11, now you have to use it even if you don't like it"!
I don't like it. It is more for looks than for function.