Q: Since last update I'm Apple TV will not load iTunes Store and cloud purchases. Please advice?

I just fixed this problem for myself after reading some other questions.

Went to General > iTunes Store>

Then I signed out of my iTunes account, and then signed in again and retyped my user name and manually typed in the ".com" instead of using the .com "button", and VOILA! Suddenly it works.

That wasn't the solution, it's a red hearring. The real solution is to sign out, then sign back in.

That's exactly what the other poster suggested doing, so of course it is the solution.

Thank you, this solved my issue. After five hours of waiting for iTunes library to download..... This solved in less than a minutes. Appreciate that you passed your solve to us.