In Mavericks, regardless of how much RAM is in use, there is not a critical RAM problem unless you see two signs: Compressed RAM is very high, and Page Outs are very high. Still, if the Mac seems too slow, it probably means that whatever application you are using really needs more RAM than you have. (4GB RAM is pretty minimal these days, I won't use a Mac with less than 8GB for my work).
If you can upgrade the RAM by adding more, that would be the best solution. If you have a non-upgradeable Mac, there isn't much you can do. Reformatting probably won't help, because if your applications really need that RAM they're going to take it again on your reformatted system.
One thing I have noticed with several users: They run their web browser open with a million tabs open. It is shocking how much RAM this can take up. This one thing would be enough for them to run out of RAM on their 4GB Macs. Two different users I know could not shake this habit, so I just told them to buy and install a couple more GB of RAM and now they don't have any more RAM slowdowns. The reason I bring this up is because maybe you unknowingly keep many applications open, or even just one application with many documents and tabs open. If so, if you can minimize the number of applications and documents you have open on a Mac with only 4GB, that might help. But if you are already running out of RAM with not much open, I'm not sure what you can do. I am pretty sure that reformatting isn't going to make much difference.