app build is successful but "no application was specified"

Hello, I'm relatively new to the ios developer game and I recently started working with a project that i obtained from the web (Anypic from Parse).

I've followed the developers setup steps and managed to get a successful build in xcode, however once the build is complete I get the message "no application was specified". The simulator opens and loads the default screen (with simulated apps, calender etc) however Anypic does not appear.

Having trawled the net for an answer I've ensured that I have a "build scheme" and that it is configured correctly. I have yet to try loading the app to a device but I thought that it would be best to sort out one issue at a time.

Any suggestions would be most appreciated.

I'm using xcode 5.1.1 on Maverick.

Thank you!