why isn't the new u2 in my itunes
running latest iTunes, no U2 Not on phone either
iMac, OS X Mavericks (10.9.4)
You should be able to download it into your Mac's iTunes library by ticking the 'show iTunes in the Cloud purchases' tick box on the Store tab in Edit > Preferences (iTunes > Preferences on a Mac) - it should then show in the Music part of your library with a cloud icon against it for downloading (downloading the booklet for it this way may not work, you may get a 'corrupt file' message when trying to open it).
Or go to the Purchased link under Quick Links on the right-hand side of the iTunes store homepage and you should be able to download it from there.
A third option is to sign out of your account (Store > Sign Out menu option), find the album in the store and then click on its free 'price' button - you should then be prompted to sign back in and the album should download.
On your phone you can either turn Settings > iTunes & App Store > Music (under 'show all') 'on' - it should then show in the Music app with a cloud icon against it for downloading. Or go to the Purchased tab in the iTunes store app, select Music, and it might then show under 'Various' (it did originally, not sure if it's been corrected) - when downloaded it should correctly be under U2 in Music.