I Think you have touched on a thought that I have had. Apple seem to be suffering from Google (Android) envy. Their phones are more stand alone items where there is no software such as iTunes to control the content and Apple seem to want to rush headlong into this model.
they they seem to have lost the idea that Android and IOS are different models.
Personally I liked the concept of iTunes holding the control of content on an Idevice and frankly I am fed up with paying double bandwidth for Itunes to download a podcast that has already been downloaded to my iPhone. I am fed up with seeing that I have umpteen million and frooth podcasts because it is counting my feed of episodes which have already been played and I have deleted. I am fed up with deleting podcasts only to see them come back like cockroaches that you thought that you had killed and I am P/o'ed with either iTunes or the phone suddenly deciding to download 43 episodes of a podcast without permission.
All because Apple have android envy and want the iPhone to be more like a nexus for content!
it is way beyond time that Apple came back to the real world and understand that just because I am happy to pay $500 for my 128gb 6+ it doesn't mean that I have also the money for unlimited bandwidth and just because I have 128gb it doesn't mean that I wish to junk it up with content which I don't actually want or that I've already discarded.
Some of us want control of our device(s) rather than have them control us.
Some of us also are subject to data caps. I have already had to change service once for this and one of the questions i had when looking at the "data cap exceeded" email was how much of that "overage" was down to Apple downloading stuff that was unrequested, unwanted or just plain duplicated?