Q: Why can't I use Apple Pay to purchase iTunes apps?
nfm
Posted on Oct 26, 2014 2:04 PM
by Matt Clifton,Solvedanswer
It's not designed for that. It's for physical retail purchases where you go somewhere and buy things and can wave your iPhone over a terminal.
The iTunes Store uses a saved credit card or other payment method, as does Apple Pay for that matter.
Matt
Posted on Oct 26, 2014 2:07 PM