I agree, Apple knows what they are doing and they do not care.
It's hard to watch these days HOW ACCEPTING people are when clearly being taken advantage by the big corporate world. Where is the outrage anymore?? These days people are like civil obedient drones.
How else can you explain all the so-called upgrades in recent years that end up as frustrating downgrades? We users shouldn't have to be here trying to come up with a 120 step process for fixing Apple's 12.0 problem that deletes OUR Playlists. While my situations is frustrating it will only be 8-10 hours to fix, but for some of you Diehards it will be hundreds of hours! Years of passionate effort "GONE" like the Joker scene in Batman.
IF Apple really cared, this problem would have been solved long ago along with an apology Big companies like Apple, Microsoft, Adobe, Intuit are always tightening the reigns to control us and where are the options to go else where? Not many... While Richard Grant above (I can tell he means well) suggests giving companies feedback, over the course of time it's a recipe for insanity because we rarely ever feel heard.
Message to Apple, on their Apple owned, Apple website forum here: FIX IT!
Nothing's simple anymore..