How do I delete from iCloud?
Not only do I want it removed from my device, I want it removed from my iCloud. How do I do it?
iPhone 4, iOS 7.0.4
You can't permanently delete purchases from your account, all you can do is hide them from the cloud via your computer's iTunes (iBooks app if using an up-to-date Mac) : Hide and unhide purchases in iTunes or iBooks on your Mac or PC - Apple Support