iOS 9.1 Siri Suggestions Ignore Contact

In iOS 9.1 if you swipe right on the home screen you'll see a list of suggestions Siri thinks you might be looking for.

Okay, this might sound bizarre / trivial / weird, but a friend of mine (recently deceased), keeps popping up as someone I might want to contact. I don't really want to have to eliminate this person from my contact list.