Hi there Confused in Tulsa,
It sounds like you were able to successfully install iTunes but you cannot open it due to this error message. I would try the troubleshooting in the following article about issues opening iTunes first:
Fix unexpected quits or launch issues in iTunes for Windows
If the issue persists then I would delete iTunes from the computer:
Remove and reinstall iTunes and related software components for Windows 7 and later
Then start with step 1 in this article to get iTunes installed again:
If you can‘t install or update iTunes for Windows
The name of the article indicates that it is for a different symptom but the steps should be relevant. Thank you for using Apple Support Communities, let us know how that goes if you would!