Can I return a book purchased by mistake

Purchases are considered final but you could try the 'report a problem' page to contact iTunes Support and see if they will refund or credit you : http://reportaproblem.apple.com

Or you can try contacting iTunes Support via : https://support.apple.com/contact or https://www.apple.com/emea/support/itunes/contact.html

Clickhereand ask the iTunes Store staff for a refund.

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CCan I return a book I purchased by mistake? It is in French and I cannot read it.