How long has Final Cut Pro been £299 ? It said it was £229.00 in the App Store but I was charged £299 when I received my invoice.

How long has Final Cut Pro been £299 ? It said it was £229 in the App Store but I was charged £299 when I received my Invoice. I would really appreciate some help.

Posted on Mar 13, 2017 8:40 AM

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6 replies

Mar 13, 2017 9:42 AM in response to Mr Pitt

The price increase took place during the week following the announcement on 17th January 2017.

Since UK launch in 2011 the price of FCPX in UK has increased by a factor of 67% whilst the change

in the value of the £ to $ has changed by a much smaller value of 24%.( including Brexit )

There must be " other factors" other than exchange rate changes taken into consideration

when pricing products outside of the USA, as the big difference in figures above demonstrates.


Final Cut Pro x uk price

You probably didn't notice the price rise at first on purchase as the 2 prices look the same at quick glance

229/299

Mar 13, 2017 9:59 AM in response to thesurreyfriends

Actually if you do the math right, the dollar-converted prices of today are slightly below the price of June 2011:


Today: 299 pounds x 1.22 dollars/pound = 364.78 dollars

June 2011: 229 pounds x 1.613 dollars/pound = 369 dollars


It is also not surprising that these are above the 299 dollars price in the US - the prices on this side of the pond already include VAT. Pretty balanced, I suppose.


The same exercise can be done for Euros.

It turns out the dollar converted value is a bit lower now (318 vs 344 in 2011).


It is cheaper to buy it here in Portugal (299,99 euros) vs UK (299,99 pounds), even as the pound is currently about 1.14 euros, and VAT is much higher in Portugal than in the UK.

Mar 13, 2017 2:43 PM in response to thesurreyfriends

thesurreyfriends wrote:


Luis

Your figure of £229 for June 2011 is incorrect.

I see. The figure of 229 was the one that was mentioned. Mistakenly I assumed it was the original price.


It increased from £179 to £199 then to £229 and now £299

This represents , as I say, an increase of 67% (from £179 to £299).

Far greater than the change in exchange rate over the same period.

Now I also see where the 67% figure comes in!

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How long has Final Cut Pro been £299 ? It said it was £229.00 in the App Store but I was charged £299 when I received my invoice.

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