AppleTv is showing movies with French subtitles and French audio instead of English after the recent OS upgrade.

I spent most of my times in US and my Apple ID, my itunes and everything is linked to US. I spent times in France on a regular basis and I have an AppleTV in France (as well as those in US) so I can rent movies while visiting France. This has been as expected and working fine (i.e. US movies, US $, English, and English Audio) until a couple of days ago when the OS was upgraded automatically. The AppleTV is now showing all the movies with French subtitles, French summary, and French Audio despite the fact that all the configuration is set to English including Language and Audio. It is also showing me French Movies and showing me prices in Euro but my account and my iTunes are all in US $.

Please help.