Hi all,
There are multiple threads on macrumors.com regarding this issue.. Here is what I have been able to piece together based upon all of the feedback:
1) The noise is indeed like a stomach grumbling, and it is happening often. When surfing the web, scrolling a webpage, typing an email, etc. It is annoying and distracting.
2) It seems limited to the Seagate 1 tb drive within the iMac, and is happening with both the 21.5 and 27 inch models. There are a few iMacs with a Western Digital drive, and it seems that is not making any noticeable noise, however the Western Digital drive iMacs seem to be few and far between.
3) It also seems that the 2tb Hitachi drive on the Build To Order iMac is completely silent (again based on feedback from folks)
Many folks have been returning their machines (including myself) to attempt to get another one with a quieter Seagate drive or the elusive Western Digital drive. A few folks have reported success, but it seems that most of us doing the swap are getting another noisy Seagate drive.
I took my iMac back to the Apple Store on Wed and had the same experience as someone else on this post. The Genius tried to troubleshoot it at a noisy and crowded Genius bar rather than taking it to a quiet room in the back. He heard the noise but did not understand the true impact of how noisy it is in a quiet environment, but did agree to switch out to a new iMac. My new iMac is even a bit louder however my experience has shown that it is sometimes louder than other times.
As my new iMac also has a gray shadow like bar at the bottom of the screen and considerable yellow shading on the right side of the screen, this machine is going back tomorrow and I will special order a 2tb drive as I do want a quiet experience when using the iMac (and a clean LCD screen of course). Actually, I will most likely wait until after the holidays once Apple has this stuff sorted out.
I have confirmed (as of Wednesday) that Apple has not addressed this in a knowledge base bulletin, so my guess is that this sound falls in Apple's normal noise limits. As someone else mentioned here, I find it really, really hard to believe that Apple would go to the trouble of creating this big, beautiful, elegant machine with virtually silent fans only to have a hard drive grumble, grumble, grumble at every visit to a website. I know folks will say, hey, its a hard drive, it makes noise, but this sound is aggravating, and happens a LOT. Also, as the feedback has been that the 2tb drive is virtually silent, it does appear that it is possible.