Ignore at your own peril. I've dealt with AppleCare and with genius bar people, and have been given the runaround when I had my own installed hard drive and RAM. And yes, while OWC/Macsales is not Apple RAM, they do consult with Apple on a regular basis to make sure their specs are exact. They aren't the only ones. Crucial is another such company. Otherwise they wouldn't on their own website go to the extra step to ensure you know your vintage of Mac and Mac model number fits the RAM they are selling. Many vendors will only tell you the spec regarding timing, but not say that it fits an early 2008 MacBook Pro. I've been writing accepted tips for longer than I can remember:
http://discussions.apple.com/forum.jspa?forumID=599
And have done the research as much as any individual user can short of actually being with Apple directly. Knowing the problems of kernel panics with bad RAM, and knowing that RAM tests can't detect all bad RAM, means your chances are better if you have a known good product, than an unknown.