I picked up my 64gb WiFi model at the Apple Store today and before I left I decided to take advantage of the in-store set up and upon them activating the device in iTunes I immediately noticed 4 dead pixels. I showed them to e Apple Employee and he went a got a Genius and they captured the device and exchanged it for me. The replacement unit was fine and had zero dead or stuck pixels, but after taking it home and playing with it for several hours all of a sudden I now have a solid vertical green line of stuck pixels.
The Apple Store is now closed and I have yet to call Apple Care, but this is not startling out well, and who know how long Apple will take to replace the unit since it is backordered till the 12th.
Your best bet is to make a Genius Bar appointment and take it to your local Apple Store. Since the product is less than 14 days old, be sure to bring all of your cables and your box because they will most likely do an in-box replacement with a new product. Keep in mind, the line of pixels is a fault that will require a replacement but a certain number of subpixel anomalies are considered acceptable, and these factors apply to all manufacturers using LCD technology—not just Apple products.
I am sure in an entire solid green line of dead pixels would not be acceptable, but you are also missing the point of my post in that this is the second problem in 24 hours.
I can feel your pain... This may not make it any better but in mass production this happens... It is possible there is a batch of iPads that got some defects and that your store got a part of all of that batch... same recently happened to the new iMac models...
With this being the 2nd model in 24 hours...they certainly should give you a new retail model...
Also... since you have the 64GB model...maybe the issue is with that model specifically... time will tell...
The whole Apple paradigm *****, I just called Apple Support and they make you go through a restore just to state the obvious that it is indeed a stuck row of pixels.
I also had to make an appointment to see a Genius and not just walk into the store and get an exchange unit like almost every other retailer on the planet.
I went to the Apple store when it opened this morning and while waiting for my Genius Appointment I decided to talk to the Manager, and she was very nice, she exchanged the device for me and even credited the cost of the iPad case for my problems.