Liipeth asked me what part of the statements in his comments I had an issue with. To be more specific, I list those quotes and add my comment to them individually.
Warning, long post ahead.
Didn't know that there is 5000 character limit, so I split the post up in Part 1 and Part 2
PART 1
Raise the gain on your limiter until the meter reads about about -10 long term LUFS
This is a dangerous cookie-cutter advice. Inexperienced users will follow that without listening to the damage of the sonic quality of their track. They would not know how to set the Attack or Release, which could make a track from sounding ok to completely destroyed. BTW -10LUFS Integrated Loudness will lead to gain penalties on most streaming service.
Make sure to knock the limiter's output gain to around -1dB so you don't clip the system
First of all, setting the output gain of "a" limiter to -1dB doesn't guarantee that you won't have any clipping. There are a few more aspects about that:
_ You have to use a Treu Peak meter to make sure that you are not clipping
_ Better, use a Limiter that has oversampling in its detection circuit
_ The reason to keep -1dBTP is not only to avoid clipping on your system, it is to provide headroom for any data compression later (mp3, AAC) that could result in a clipped output signal even if the input signal is 0dBTP.
_ Although -1dBTP is the requirement in most Loudness standards, some recommend to keep a -2dBTP, especially with highly compressed material that could have a higher chance to result in clipping after encoding or on cheap DA converters.
If everything sounds too squashed, you might need to make adjustments to the levels in your mix
Your main objective when mixing is to achieve a good sound, whatever you consider a good sound. The reason to use any Plugin in your mix should be to achieve the sound you want and not because someone told you to use it. If your mix sounds good without any plugin, good. If your mix sounds good with five Compressors and Limiters on a Channel Strip, good.
That whole "mastering, mastering, mastering" movement over the last few years did more damage to tracks than anything good. It shifted away from concentrating on a good sounding mix to showing plugins at a mix with the false promise that it sounds louder (=better) while completely side-tracking the ultimate goal of a good mix, i.e. dynamic, transients, no distortion, no pumping, etc...
So depending on the network or platform, the broadcast loudness standard will be different and vary around -24 to -18 LUFS
First of all, the term "broadcast" refers to some sort of national (or regulated) institution broadcasting TV program like the BBC, CBS, NBC, but also Netflix, etc. The Target Level for the two main standards are -23LUFS (Europe, EBU R128) and -24LUFS (America, ATSC A/85). This also applies to some spoke words channel.
Target Levels for streaming services (iTunes, Spotify, YouTube, etc.) is a different story because these are private companies that choose their own standard (often without revealing the details). They us a Target Levels between -16LUFS to -14LUFS.
But typically when they use music, the songs they use are already mastered for CD audio which is anywhere from -10 to -6 LUFS
All the tracks that are played on streaming services that were released before the Loudness Normalization standards are mastered for CD (or vinyl). If you measure them (especially the loudness ware casualties), then they could go up to -10LUFS and -6LUFS. That's were the achievements in "Loudest" will haunt them and they are get turned down by a few dBs. Nowadays, all professional releases are mastered for multiple platforms, paying close attention to the individual loudness requirement. BTW, this is one area that makes a good mastering engineer, to know all these details and follow up the ever changing landscape (or let's call it what it is, a mess.
Instead of piling limiter on your master track when you self-master your track, maybe you should consider to listen to it when it is encoded with lossy compression. Do you know the used Bitrate, with or without VBR. There are so many variables and that is the were the mastering engineer should add his or her expertise.
>>>> continues on Part 2 >>>>>