What percentage of the revenue from iOS in-app subscriptions does Apple take from small developers?

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Level 2

253 points

What percentage of the revenue from iOS in-app subscriptions does Apple take from small developers?

From what I remember Apple lowered their cut of revenue from 30% to 15% for smaller developers? However, I can't find the rules for when, who and what kind of purchases this applies to? My first iOS-app I've made will be a free to download with an optional in-purchase subscription for $1 USD per month, and I'm wondering what percentage of the revenue from iOS optional in-app subscriptions does Apple take from small single team developers as myself?

Posted on Dec 12, 2023 4:03 PM

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Answer 1

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MrHoffman

Level 10

150,361 points

Dec 12, 2023 4:15 PM in response to FilipOfficial

Start here: App Store Small Business Program - Apple Developer

Apple refers to total proceeds, not to specific purchase types.

To participate in the program, you and your Associated Developer Accounts must have earned no more than 1 million USD in total proceeds (sales net of Apple’s commission and certain taxes and adjustments) during the 12 fiscal months occurring within the previous calendar year, and have earned no more than 1 million USD during the current year.

If you should have questions about that, best ask Apple directly.

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Answer 2

FilipOfficial Author

Level 2

253 points

Dec 15, 2023 5:20 PM in response to MrHoffman

Thank you. Great to know that I keep 85% of earnings from in-app subscriptions on App Store since I make less than 1 million USD in total proceeds per year.

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What percentage of the revenue from iOS in-app subscriptions does Apple take from small developers?

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