There won't be any unsubscribe option.
Uncheck the boxes next to the categories you don't want emails from (Announcements, Apps, Music, TV, and More, or Apple News Newsletter).
Look for a "Save" or "Confirm" button and click it after making your selections. This will update your preferences and prevent emails from those unchecked categories.
You might have seen this:
- During the initial setup of an Apple device like an iPhone or iPad.
- Within the settings menu on your device, under options related to your Apple ID or notifications.
- On Apple's website when managing your account or subscriptions.
It's a common practice for companies to request email preferences at various touchpoints to ensure you have control over your data and the messages you receive.
![](https://support.apple.com/library/content/dam/edam/applecare/images/en_US/mac_apps/itunes/divider.png)
It's less common to receive email preference updates directly via email.
Triggered by a Specific Action: Did you recently make any changes to your Apple ID or subscriptions? Sometimes, companies might send an email confirmation with options to manage preferences after certain account actions.