You are right, there are many reasons to have multiple accounts, I was just saying that different email address' should not be one.
Dennis Braddy wrote:
Updating apps and tracking past purchases is a nightmare.
I have two accounts for a different reason, and I am not sure what the problem is?
Set both accounts with the same password and there is no hassles.
Why are you tracking past purchases?
Even if you want to just log in to each account and check.
Or better yet just keep the apps on your mac as welland you can see what you have.
Updating is no issue either, iTunes, or iPhones/iPads automatically log into which ever account they need to update, so in the end all you have to do is type in the password.
I have it set to always ask for my password for purchases or updates anyway so no troubles for me.
I think Apple doesn't want to fix this problem, because it would deflate the number of accounts they can claim. Not a user friendly reason at all.
I am not sure if Apple wants to "fix" this "problem" or not, and we can't speculate here as to Apples motives as that is against Terms of service of these forums.
But why would Apple care how many iTunes accounts they have?
I can't say Apple has ever boasted about how many Apple Ids they have?
They do talk often about number of Apps, or Number of downloads; but actual account numbers indicate nothing.
I do agree that if it is possible then Apple should try to impliment this.
The only way to help the situation is ask Apple to allow account mergers.
And here is where you can ask:
http://www.apple.com/feedback/iphone.html