I postulate that it was because Telestream is not widely known while Microsoft is well known. If I had a choice between a site that claims to be the developer's site versus one that is well known and trusted, I'd choose the well known and trusted. In this particular case your link does point to the developer's site, though.
Another possibility is that wmv = Microsoft so it makes sense to get the component from Microsoft.
I'd be glad to give you the points for solving the question if there was a mechanism to do so. Your post wasn't there when I started writing mine or I would have kept quiet.