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What is the true meaning of "9:41AM" which displays on every pics of Apple? Sincerely,Aum

What is the true meaning of "9:41AM" which displays on every pics of Apple?


Well, I've seen it showing on every pics of your promotion, just would like to know why it must be "9:41AM"



Sincerely,Aum

(Thai user)

Posted on Jun 11, 2012 12:49 PM

Reply
9 replies

Jun 11, 2012 1:38 PM in response to Aumaimplus

9:41 9:42 AM Pacific was the exact time the original iPhone was introduced.


Hmm.. why did they change it to 9:41...?


PC World has this answer: http://www.pcworld.com/article/193998/iphone_mystery_solved_why_time_stands_stil l_at_942.html



"We design the (product launch) keynotes so that the big reveal of the product happens around 40 minutes into the presentation. When the big image of the product appears on screen, we want the time shown to be close to the actual time on the audience's watches. But we know we won't hit 40 minutes exactly."

"So you add a couple of minutes?"

"Yeah! And for the Phone, we made it 42 minutes. It turned out we were pretty accurate with that estimate, so for the iPad, we made it 41 minutes. And there you are - the secret of the magic time."


-- Scott Forstall, SVP iPhone Software

What is the true meaning of "9:41AM" which displays on every pics of Apple? Sincerely,Aum

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