The anwer is elsewhere in the thread but this is what happens on Mavericks and iOS7...
Comodo cert installs in OSX mail easily by saving the P7 cert from Comodo and doubling clicking.
This results in keychain being updated
Then for iOS7, you have to export from Keychain.app the 'login' cert you just added as a .p12 file, and email to yourself. You have to pick a password for this file
You also have to export the Comodo CA Authority cert as a.cer file else the profile is untrusted (but still works).
To do this, search for "Comodo" in Keychain.app and right click onn the blue cert, select export
In iOS, inthe email you sent yourself, you have to click on the .cer file to add Comodo as a trusted profile, enter your device PIN, then done.
Then click on the .p12 file, type in you device PIN, then it asks for password you set on the export, then done
Actually order doesn't matter (I did it other way around)
Both Profile items should appear as 'trusted'.
Then go into advanced settings for for email account, select SMIME ON, then select the profile.
If you send youself an email, you should see the icon on the received email indicating it is digitally signed