Thanks, Terence Devlin, your User Tip article was informative, even if some of it was beyond my current level of understanding.
Perhaps my (and maybe ScotteWilson's) concerns could be better understood by backing up a bit. This was how iPhoto '09 worked from my standpoint:
1) I had a JPEG image on my camera which my camera info tells me was roughly 5 MB in size.
2) I hooked up the camera to the Mac and imported the image directly into iPhoto '09.
3) I did some editing to the image (not cropping) and then dragged and dropped it to the desktop for later use. (It could be for e-mailing, uploading to FB or SmugMug, putting in a non-iPhoto related folder, etc.)
4) I clicked on the "Get Info" for the desktop icon of this image, and it showed me that the desktop version of this now-edited image is still 5 MB (actually, at least a few KB more than the original on the camera due to the editing).
5) When I e-mailed the desktop image as an attachment, as long as I selected "Actual Size", the size of the attached image was still 5+ MB. Uploads to SmugMug also showed me the same 5+ filesize for the image.
Regardless of what iPhoto '09 may have been doing behind the scenes, the APPARENT result for me was that my image never lost data -- and by that, I'm only talking about image quality -- through all of these simple means of importing and exporting. It was wonderfully "Apple" in its simplicity, really, how I could drag-and-drop to and from iPhoto and then sling around the image willy-nilly into different apps and uploading sites and not worry about the image quality being changed. (Again, that is what seemed to be happening on the surface, but it was convincing enough to me.)
So ... I finally upgrade to iPhoto '11, and my tried-and-true simple method doesn't work anymore, or it sometimes does and sometimes doesn't, but it shouldn't at all based on my understanding of your article. Now, I should be choosing the "Export" function and have a good understanding of what each of the options ("Original", "Current", etc.) are going to do, or not do, to my image. And none of them appear to be able to give me what I really want -- see above.
Which brings me to your remark:
Well that is the point of exporting the Original...
I'm sure it was a "Well, duh" moment for you, lol, and perhaps rightfully so from your standpoint. But it actually took me some time to figure out why I would ever even NEED the option to export original images. Then it occurred to me that, from time to time, there have been JPEG images in my iPhoto library that I didn't feel the need to manipulate/edit and probably exported anyway.
But please understand that, in several years of using '09, my method meant that I NEVER had to distinguish between exporting original, unedited images vs. ones that had been edited -- it was all done collectively through the same easy process. For instance, if an Event folder had a mixture of edited and unedited images, I could just drag-and-drop the entire Event to the desktop, and a new desktop folder would be created with those images inside, looking the same as they did in iPhoto and with the expected file sizes. And ready to rock on for other uses.
Now, in iPhoto '11, it would seem that I need to either export the non-edited images separately as "Originals" so that they retain their original filesizes, or I treat all of the images as a batch and put up with the originals being altered through the exporting process in whatever way the edited images would be. Either way ... a bit of a bummer.
Okay, so you now know where I've been, so to speak, and what I was expecting but not experiencing in iPhoto '11. Obviously, having too many different options for exporting is not my cup of tea, lol, especially since I can't find the one that consistently replicates what '09 seemed to be doing.
I would greatly welcome suggestions about how I can get closest to my desired export simplicity/capability in iPhoto '11.