Actually, I'm good with it being an enterprise feature. Sure it would be nice if it were available to everyone, but at least enterprise features are more easily accessible to the average joe than what William Lloyd had suggested above. If it had to be built into each app by the developers, that would make it pretty well useless.
I should have waited to mark that post as answering the question, I see now that it was incorrect, but don't have any option to 'unmark' it as the answer. Oh well. Thanks akiwilivinginchicago for the reference link.
Of course, the other problem with this is, as of yet there isn't a new version of iphone configuration utility, so there isn't an easy way to make a configuration profile that takes advantage of the new enterprise features in ios7. (Unless you are an enterprise that uses Mac OS.) There is updated documentation on the structure of the mobileconfig file, so it's possible to manually edit the files and add the ios7 features, but then you run into potential issues deploying the files, such as when signing and encrypting the files with a version of iPCU that doesn't recognize the new fields.