Hello everyone.
I called my ISP first, "Nope, no throttling here." I also upped my Speed from them to 30dn x 10up.
All my streaming hardware are hardwired to ethernet, no wifi.
No help.
Called Netflix, "We have had quite a few calls from ATV users and are tracking the issue with Apple."
I call B. S. but I amuse the CSR by resetting my ATV (3rd Gen Rev A) and unplugging it, rebooting all my home's network gear, etc. Nothing better than 235kbps using the "Example Short 23.976."
"We will add your name to 'the list' for monitoring", etc. "Sorry. Goodbye."
No help.
So, I pull out the trusty Roku 3. Roll right in to the Netflix app. Same poor HD quality issue. THE SAME. 235kbps streaming during that weird timelapse dripping water video they asked me to use.
I pull out the Roku 2. Same issue with Netflix app.
I open the Amazon Streaming App on both Roku 2 & 3, Go to my queue, and choose Sherlock, Se1,Ep2. HD:
Magnificent 1080p Spectacularnessly plays flawlessly for the entire episode, now my wife is hooked on it so I'll rewatch and she will enjoy, via Amazon on Roku.
I do not think MY issue is with my ISP or AppleTV. Mine was still quite good HD quality before we went on vacation before the New Year.
It in my opinion this is a head end issue with all of the 1st month free folks out there who just opened all the new shiny SmartTV, iPad, ATV, Roku, X-Box, Blueray electronics goodies out there taking advantage of the plethera of content they may not have had access to before Santa came.
Netflix is having issues with demand plain and simple. OR Netflix is being throttled by ISP systems above mine between the head end and me.