Hello,
I have just experienced this problem and worked out a fix. I have a late 2015 27" Retina iMac running el capitan
Looking at the disk it seemed to have a read only attribute and after you format it to NTFS it loses the label.
Therefore try these steps.
Run the BA and start the process
Follow it until you get the error
Then hit escape to exit setup and it takes you back to a screen with Install
At the bottom right is the repair computer part. Click this,
Go to the advanced options. I think there are 2 until you see the option for command prompt.
Open the command prompt
Then we will use DISKPART to reformat and label the partition.
***** IMPORTANT PLEASE MAKE SURE YOU SELECT THE CORRECT DISK AND THE CORRECT VOLUME ******
Once in disk part follow these commands
DISKPART> list disk
DISKPART> select disk (the number that matches your bootcamp partition)
DISKPART> attributes disk clear readonly
DISKPART> list volume
DISKPART> select volume (the number that matches your bootcamp volume)
DISKPART> format fs=ntfs label=BOOTCAMP quick
After the format exit diskpart and you should be left at a prompt similar to
X:/sources
just type setup to start setup and carry on as normal.
This time in setup select your partition now named BOOTCAMP but DO NOT FORMAT
Away you go.
Thanks
Madmaxious