I turned my apple tv on and there was a picture of the apple TV box and a USB cord . It labeled below Support.apple.com/appletv/restore
My apple TV was not working when I turned it on. A photo of the Apple TV black box shows with a USB cord plugged in back and other end leading to I tunes Icon. below reads: support.apple.com/restore/appletv/restore The screen on the TV is frozen. I unplugged Apple box from TV and plugged into computer tv. No apple TV icon appears in Itunes. I did find something for reset but nothing for restore. What is going on? v Can't read the serial number on back.
HELP
Apple TV, Windows 7