Thanks for the reply!
Amazon does have great customer service, from my experience with them. Agree totally. My experience with Apple has been medium to good, but not extensive.
Moreover,just because something is successful does not mean it is "right"...think worlds biggest selling recording artists or top grossing motion pictures.These are usually a reflection of the bland easily satisfied tastes of the masses. So just because a product sells in vast quantities does not mean its a great product.
I agree with the sentiment that success does not equal taste, but the problem with your argument in regards to Apple, is that they don't cater to the masses. On the whole, the Mac market share is less than 15% total. Their smart phone and music player MS is higher, indeed. Vast quantities? No, just good profit margins, carefully managed revenue streams, clever marketing, and good products. You can't get around that. Also, I'm saying they are doing something right (the aforementioned profit margins, managed revenue streams, marketing, and great products that people want to use) in the business sense, not in any moral sense.
[Apple is] now one of the worlds behemoths sitting on obscene amounts of cash reserves.
I'm not sure why being a big company is inherently bad, or why having large cash reserved is obscene. That's how I operate my own personal finances. Apple isn't even in the top ten richest companies in the world, which happen to be mostly banks and mostly Chinese. So it's a moot point.
What I hope to see in the future is a return to products that surprise and delight, and not a movement towards nickel and diming (penny pinching) customers with overblown advertising schemes. That includes spamming users on the iTunes interface.
Cheers,