If you have followed Apple's instructions on formatting a new disk drive and installing OS X, but you still cannot get the computer working, then maybe more than the drive was damaged by the fall.
According to my information, the only version of Snow Leopard that would boot a model from 2011 is the one that came with the computer from the factory on two DVDs. If you have a Late-2011 model, then it came with Lion pre-installed. You may still be able to get a Lion installer on a flash drive from Apple Support. Check Computers that can be upgraded to use OS X Internet Recovery to see if it applies. If so, then you can do the following:
Install Lion Through Yosemiteon a New HDD/SDD
- Restart the computer and after the chime press and hold down the Command-Option-R keys until a globe appears. Wait patiently - 5-15 minutes - until the Utility Menu appears.
- Select Disk Utility from the Utility Menu and click on the Continue button.
- After Disk Utility loads select the drive (usually, this is the out-dented entry with the mfgr.'s ID and size) from the side list. Click on the Erase tab in Disk Utility’s main window. A drop-down panel will appear.
- Set the partition scheme to GUID then click. Set the Format type to Mac OS Extended (Journaled.) Click on the OK button and wait for the process to finish. Quit Disk Utility and return to the Utility Menu.
- Select Install OS X from the Utility Menu and click on the Continue button.