Is buying movies on iTunes "future-proof"?

If I buy a movie on iTunes today, will it upgrade to better resolutions in the future if/when they become available for that title? For example, if I buy something that's 1080p now, will I need to re-purchase it if it's available in 4K in the future or will that happen automatically/without additional charges?

Posted on Jul 9, 2017 3:08 PM

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4 replies

Jul 9, 2017 3:37 PM in response to TH00000000

Hi

Due to the fact that Movies are sold separately when it comes to Quality on Itunes Example ; "Frozen" can be bought for 11 usd HD Version (at least where im from and Frozen was the 1st movie that appeared on itunes - i'm not a fan lol) and 7 USD for the Standard Version and most likely will cost more for a 4k version

so i guess no - is my answer


Hope this helped

Jul 9, 2017 3:37 PM in response to TH00000000

TH00000000 wrote:


If I buy a movie on iTunes today, will it upgrade to better resolutions in the future if/when they become available for that title? For example, if I buy something that's 1080p now, will I need to re-purchase it if it's available in 4K in the future or will that happen automatically/without additional charges?

Probably not.

Jul 9, 2017 3:37 PM in response to TH00000000

My guess is you'd have to buy 4k again if it eventually became available.


Having bought the same movies on VHS/Betamax, later DVD and then Blu Ray or Digital Downloads, it's pretty clear the movie companies really want you to pay and pay and pay....


I've bought movies in SD from iTunes which later became available in HD - different cost, no upgrade pricing which is daft in my view, as I'd probably upgrade some for a nominal charge, but wouldn't buy digitally again at full cost, especially since we now have such a variety of streaming services.


Apple did once offer upgrade pricing for old 128 kbps compressed AAC copy protected music to 256 kbps non copy protected AAC, but I think that's the exception not the rule.


Equally I don't think Apple is really that concerned with quality unless there's a marketing hype that'll sell it, but not only that there'd need to be compelling customer demand and most people will not care.


There really is no reason that Apple could not sell music in uncompressed CD quality or higher, yet they do not as there is little consumer demand.


AppleTV has never really been treated well as a product - AppleTV 4 really should have been 4k capable from the start but it isn't, the next iteration might be if we ever see one, but unless they offer 4k content in iTunes Store I can't see why they'd bother.


It will change, but currently there are far too few titles available in 4k in any format - recently bought a 4k UHD Blu Ray player but only have a handful of discs - suspect the format will die and be overtaken by 4k streaming services from Netflix, Amazon etc...

Jul 9, 2017 3:40 PM in response to Distanzia

Thanks for the answer. It'd be great if movie companies started offering this type of option when you first buy... like pay extra up front to get the current version plus future 4K/whatever versions for no extra cost when the time comes. I'm sure people have their favorite classic movies they just want to own and always have handy. Probably won't happen though.

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Is buying movies on iTunes "future-proof"?

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