I became an Apple customer in 2005 with the purchase of my first iPod, followed quickly by first iMac followed by the first iPhone when it came out. I have bought no less than 4 PC's, 4 phones, 4 iPods and now the Apple Watch 2 (Christmas gift from my dad).
The screen on my watch cracked and I just got back from the apple store in the Solomon Pond Mall in MA. While the watch is still under warrantee, they tech determined it was not due to a manufacturing defect. And while I don't recall ever dropping or hitting it on anything, I was disappointed by I was interested in hearing what could be done. I do very much like my GPS 42mm watch.
First I was told that Apple doesn't replace the watch face, it must be a whole unit replacement. OK, I thought, this could be expensive. They had me unfair my phone while they checked on inventory. They didn't have a replacement unit and at that time explained the cost would be $329 - that is full list price. No discount for a service event or consideration for the fact that I have a long purchase history (which they knew as they had my apple ID).
While the service experience was OK (they didn't have to unpaired my watch), the the Apple policy of not providing any pricing consideration for a needed repair because they designed a non-serviceable product. I hope the marketing department reads this post and considers if this is the experience they were intending.
I am now torn, for the first time, about if I am going to buy another apple watch.
A truly sad day :-(
Paul