The HEIC format needs only half the storage on your device.
But you can set your iPhone or iPad to use the more compatible formats, see:
Using HEIF or HEVC media on Apple devices - Apple Support
Or keep the photos your iPad an iPhone in the space saving format, but convert it when importing from the device.
Though capturing in HEIF and HEVC format is recommended, you can capture media using older formats that are more broadly compatible with other operating systems and devices:
- In iOS 11, go to Settings > Camera.
- Tap Formats.
- Tap Most Compatible. This setting is available only on devices that can capture media in HEIF or HEVC format.
- All new photos and videos will now use JPEG or H.264 format. To return to using the space-saving HEIF and HEVC formats, choose High Efficiency.
When you import HEIF or HEVC media from an attached iOS device to Photos, Image Capture, or a PC, the media might be converted to JPEG or H.264.
You can change this import behavior in iOS 11. Go to Settings > Photos. In the "Transfer to Mac or PC" section, tap Keep Originals to prevent the media from being converted when importing.