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Here is why the activations are delayed.....ATT nor APPL to blame.

i work for att. i got an iphone last night as well and mine activated instantly...but i live in oklahoma, fewer people, fewer activations, fewer problems. okay whenever a new cellular phone is activated it is programmed through a computer and then sent to a piece of hardware called a "switch." think of a switch as a turnstall at a fair or a revolving door at a hotel. only one actication can go through the switch at a time, any other activations behind it are waiting in line like people at a ticket counter. activations aren't the only things that have to go through the switch. anytime you call in to your cell provider and make an account change such as adding/removing a feature, changing a rate plan, activating a new sim, anything like that, it goes through a switch.

sometimes, there are natural switch delays. it doesn't happen daily because in a matter of odds, thousands of people won't be making account changes simultaniously everyday. however, sometimes this happens and it creates a delay in the switch. when this happens, we alert our customers of the delay and advise them to wait a few hours, power cycle and try again. switch delays aren't a daily occourence, but not rare. now, lets talk about the iphones and switch delays.

the iphone is undoubtedly THE biggest thing to ever happen to a cellular industry. last night, hundreds of thousands of people purchased iphones at the EXACT same time, rushed home and tried to activate their phones asap. what happened was a massive bombarding of activations to switches that generally don't handle anything near last night's load. since the phones were sold at 6:00, everyone got home at about 7:00 and most likely overloaded the switches to the point of near exhaustion! it would be like 30,000 or so people throwing basketballs at one hoop and hoping to make it in! theoretically, larger metropolitan areas would have more problems due to more switch activity. granted our switches in new york city are heavy duty, but there are no switches in existance designed to handle that kind of load because with the exception of this weekend, there would never be that much activity!

is it apples fault? no, i think that their activation through itunes is ingenious. it keeps people from having to call into att and it was FAR less painless than in-store account set up! is it att's fault? no. they can't be blamed for overloaded switches due to iphones WILD success. our switches are adequate, it's just that this weekend was a rare-bird exception that would have dang-near blown out any switch. it was like christmas day X 100! i think that i got mine activated so soon because we got from the store to my house in about 20 minutes and completed the activation before the swarm began to get into full swing. so those of you who are still waiting, just hang in there! just think of your activation as being in line for a rollercoaster. you are 3/4 closer to the front than you were last night! having had over 24 hours to mess with this phone, i can assure you that it is well worth the wait. it's the most marvelous piece of technology i've ever had the pleasure of using.

i'm sorry to all of those who aren't active yet, but hang in there! your hour will come. i bet those switches are like hot stove-tops right now begging for a chance to breathe. it's like pouring liquid thorugh a funnel, pouring faster will just cause an overflow, gravitiy has to take it's course! it's not att's fault, it's just the hundreds of thousands of activations fighting for the chance to make that first call! hang in there.



24 imac Mac OS X (10.4.10)

Posted on Jul 1, 2007 1:34 AM

Reply
155 replies

Jul 2, 2007 8:01 PM in response to JScott

Holding out was worth it. My husband worked on perfecting his address book and we worked on other things around the house. Then tonight, he had his address book ready, so we sat down to activate the phone, and had no problems, it was up in a few minutes and now we are experiencing getting blown away by how cool it is.

I am sympathetic for everyone who had far greater issues than I did and for those who perhaps are still hung up from the beginning... but I am so glad we waited.

Jul 2, 2007 8:16 PM in response to Pawan79

I think they should have followed Nintendo's, Sony's and Microsoft's strategy when they released their nex-gen video game systems. Releasing only a very limited amount of systems into the market place little by little. Heck, Nintendo is still doing it by letting only a few Wii's trickle into the marketplace at a time. Now that is what Apple and AT&T should have done with the iPhone and this also would have created a greater demand for their product.

Jul 2, 2007 8:36 PM in response to anitas anger

My question is this. My activation took about 4.5 hrs. I was bit frustrated but it started working and i was happy. However I didnt realize until later that the iphone plan actually didnt transfer over. I have no text messaging, visual voicemail (actually not even a VM box now) and no data plan. Everytime I call in they say there is something on my acct which is preventing them from adding it on. However they keep telling me that the system wont let them remove it to add the appropriate features. This makes no sense to me. Just wipe my acct and start me over as new subscriber. Anyways I'm 48 hrs in on my ticket that IT has and is supposed to be fixed within 72hrs. I wont hold my breath though.

Jul 3, 2007 10:26 AM in response to rguynn

I work in Iphone activations and the biggest problem we've seen is this. One center that processes the iphone accounts is located over seas, for a few days one feature pack for the iphones wasn't able to be added. I'm guessing this was a result of incompetent people not knowing what they were doing.
This is the thing, when you sign up for your phone, we at activations have to check for 4 things for security reasons on your account, last 4 digits of your SSN, zip code, the last 4 digits of the IMEI and SIM/ICCID. Once we verify these in our order manager and in your account we check for 3 more things to make sure your account was setup properly. A rate plan, and 2 features called 1apl and the other is mmv(1,2,or3) the MMV features are your multimedia features for text messaging, voice mail and such.
Your phone can be activated without the mmv features being added but as of yesterday we had been told that the MMV features could all be added. The only problems we've seen that result in the MMV features not being added is if the user is on a blue rate plan and not on an orange. When thats the case they get directed to customer service to have their rate plan updated.

If your phone works and you can make calls but other features such as text messaging and voice mail don't work then call customer service and ask if the MMV feature you selected is on your account.

Here is why the activations are delayed.....ATT nor APPL to blame.

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