1. Remove unknown profiles if present.
System Preferences > Profiles
Open System Preferences, click the “Profiles” icon ( a checkmark on a gear) .
When Profiles pane opens, select the unknown profile and click the minus button at the bottom.
2. Remove unknown extensions: Safari > Preferences > Extensions
https://support.apple.com/guide/safari/use-safari-extensions-sfri32508/mac
3. Check for adware.
Run the latest release of Malwarebytes for Mac to remove malware/adware, if installed on your Mac.
For instructions: Install Malwarebytes for Mac Uninstall Malwarebytes for Mac
Click the “Scan Now” button. Once done, quit Malwarebytes for Mac.
Restart the computer and relaunch Safari holding the shift key down.
Additional steps if necessary.
4. Reset search engine: https://support.apple.com/guide/safari/customize-your-search-ibrwe75c2a3c/mac
5. Reset Homepage. https://support.apple.com/guide/safari/set-your-homepage-ibrw1020/mac
6. Restart your Mac. Relaunch Safari holding the Shift key down.