Recent changes to Apple Card installments are unfriendly to the consumer, and drastically diminish the value of the card to me by fully eliminating my primary purpose.

Recent changes to Apple Card's monthly installments feature prevent users from checking out without connecting the device to T-Mobile, AT&T, or Verizon. Options for purchasing an unlocked device directly using the main benefit of Apple Card, have been eliminated.


There is zero reason why my choice of carrier should preclude directly purchasing an unlocked device from Apple.


While it was frustrating losing access to the iPhone Upgrade Program due to not selecting the "right" choice of carrier, at least there was an option remaining via Apple Card to do business directly with Apple; after all I am buying an Apple device, directly from Apple. My carrier is of no consequence; it is fully my prerogative to buy the thing and store it in a drawer for 2 years unactivated if I want.


Turning away interested customers on the basis of using a less popular carrier than three specific ones, is silly, unnecessary, and anti-consumer. This is a situation in which a customer intends to buy a computing device from a computer company--this isn't a car, and we don't need to prove insurance or licensure to operate it. I am within my rights to buy and use an iPhone as an offline calculator so far as Apple is concerned. It is foolish to lock out dedicated customers intent on buying an expensive device within the next month, based on whether they choose to do business that isn't actually required, with a company that isn't Apple.


My primary use of the Apple Card no longer exists, and the service no longer offers any of its primary value to me.


I sincerely hope these policy decisions are reconsidered.

Posted on Aug 15, 2023 5:49 PM

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Posted on Aug 15, 2023 6:03 PM

Hi, I can tell you’re frustrated by changes Apple has introduced into their policies and terms and conditions.


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61 replies

May 11, 2024 5:55 AM in response to semipermeable

Apple's new financing plan doesn't work for me. I got a raise recently and decided to upgrade from my iPhone 12 to the iPhone 15 Pro. I want to do some lidar, image stacking, and metadata embedding experiments. Plus, I want to switch all my cables to USB-C 3 for a single, versatile cable solution. But then I found out the deal: $1,400 upfront or $45 a month, locked into a carrier for two years. I can afford both, but paying $1,400 at once for a phone doesn't make sense when my current one works just fine.


So, I’m sticking with my iPhone 12 until it breaks. I buy my phones outright and go for a month-to-month unlimited data plan. I avoid contracts and 'phone upgrade' schemes because they're just ways for carriers to lock you in and squeeze out extra money. By staying flexible, I can leave any time they start pulling sleazy moves.

May 27, 2024 2:19 PM in response to MEZOEL

MEZOEL wrote:

I see no reason to have an Apple Card if you can’t purchase Apple products with 0% apr monthly payment without any carrier you prefer . I’m someone who travels a lot and I change carriers in every different country what they did is just a nonsense.

You are not required to have one and are free to choose any card you wish. Others find the benefits and rebates useful as well as the ease to make payments.

Dec 24, 2023 7:29 PM in response to semipermeable

Well, get this. I am a Verizon user for over a decade now, and I have the apple credit card, and I still had to pay full price. If this was housing, this would be a violation of FHA. For me, I’m unsure how my particular Verizon line is unqualified, but for those of you who are denied payment plans despite having the CC because you choose a carrier outside of the expensive trifecta carriers, is just another form of elitism and possibly, much worse.

Sep 28, 2023 8:10 PM in response to TXPhoneguy

You are absolutely right. I was about to buy a 15 pro max for my fiancee. But decided against it because I am not able to finance an unlocked phone with my apple card and I have no intention to pay huge monthly bill for big 3 career. Also I don't want to pay the whole amount for the phone upfront. I was able to purchase iphone for almost everyone in my family because of this apple card finance facility last few years. I think it's time to go back to Samsung. If I knew this before I would have coped the S23 ultra when it was selling with 350 dollar discount during summer sale and my career was financing it as low as 30 dollars a month. Apple has no value for loyalty.

Nov 23, 2023 5:49 AM in response to semipermeable

I totally agree. I recently discovered Apple changed their policy which is absolutely ridiculous. I don't understand the purpose of doing this unless you want customers to shop elsewhere. I don't want to use these 3 designated carriers for my cell service, their prices are so high and inflated. This change is one of the WORST decisions Apple has implemented along with discontinuing the deep purple color.

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Recent changes to Apple Card installments are unfriendly to the consumer, and drastically diminish the value of the card to me by fully eliminating my primary purpose.

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